Together we thrive with Life’s Little Treasures Foundation

We are so proud of the passion shown by our teams across Baby Bunting to support our charity partner, Life’s Little Treasures Foundation (LLTF), with the 2025 Walk for Prems fundraising campaign.

Marking LLTF’s 20th anniversary, and Baby Bunting’s 10 year milestone as presenting partner, we were honoured to also support in this year’s The Mighty Trek Challenge, where incubators were pushed 900km across NSW and VIC, stopping at key locations and making special visits to our Baby Bunting stores along the way.

Together with our customers and partners, we raised an incredible $363,000, helping Life’s Little Treasures continue their vital work supporting families of premature and sick babies.

“It’s always heartwarming to see our team go above and beyond for this campaign,” Area Manager Troy Watters said. “The passion and dedication shown across our entire business is something we are so proud of. I was honoured to be invited to push the incubator for 43kms and it was inspiring to do this, walking beside the incredible LLTF volunteers and the families who have been supported by this foundation during such a challenging time in their lives.”

A cause close to our hearts, our Baby Bunting team members have been nothing short of inspiring in their support of this campaign.

Many of our store network teams held their own events in local communities to raise awareness and funds. Our Warners Bay and Rutherford teams in NSW held a sausage sizzle and treats stall, Browns Plains and Maroochydore in QLD put on special fundraiser days for families, and Bendigo hosted an auction night, raising over $13,000 with items generously donated by local businesses.

Our Baby Bunting team members across Australia put their runners on and joined the Walk for Prems major events in Sydney, Canberra, Bendigo, Ballarat, Melbourne, Adelaide, Brisbane and Perth, and many participated in pushing the incubators – named Hope and Sunny - for parts of The Mighty Trek Challenge journey.

To our team - whether you walked, donated, cheered from the sidelines, or helped spread the word - your passion and commitment have made a real impact.

CEO of Life’s Little Treasures Foundation, Felicia Welstead, talks to the strength of the partnership; “We simply couldn’t do what we do without Baby Bunting,” she said. “Your support goes far beyond fundraising - it’s hands-on, heartfelt and deeply meaningful to the families who rely on us.

“This milestone year is a testament to what’s possible when values and purpose align. Together, we look forward to continuing this journey and supporting every family who needs us.”

Over the last 10 years, Baby Bunting has helped raise more than $2.8 million for this important cause. This is a powerful example of how, when we come together with purpose and heart, we achieve extraordinary things.

Congratulations and thank you to everyone who made these achievements possible—our customers, partners, and the amazing Baby Bunting team. Together we thrive!